Leads 2 Trade welcomes Dale Saxton from Safestyle as new Affiliate Manager 

Dale Saxon, Leads 2 Trade Affiliate Manager

Leads 2 Trade has appointed a new Affiliate Manager to strengthen its position as the leading supplier of double qualified sales leads in the home improvement sector. 

Bringing a wealth of experience and expertise from his tenure at Safestyle UK, Dale Saxton joins  

Leads 2 Trade with a proven track record in affiliate management and huge experience in the home improvement industry.  

With a career marked by accomplishments and a commitment to fostering partnerships, Dale is poised to lead and strengthen the affiliate network at Leads 2 Trade and he said: “I am thrilled to be joining Leads 2 Trade, a company renowned for its excellence in providing top-tier sales leads and appointments and who I’ve worked with for several years. 

“I managed a large affiliate program at Safestyle, so this is the perfect fit. And I’m looking forward to working closely, and building solid long-term relationships, with our existing affiliates and bringing new ones on board. I’m also excited to be dealing in not just windows and doors but our wider home improvement products, such as solar panels and heat pump solutions.” 

Andy Royle, co-founder, and director of Leads 2 Trade, shared his excitement about the appointment, commenting: “We are delighted to welcome Dale to the Leads 2 Trade team. When he became available after Safestyle went into administration we moved quickly as he was head of affiliates and partnerships and managed their affiliate network partners, of which we were one, so we know him well.  

“He has been able to inherit our existing affiliate program, which already has a good number of affiliates, that we have already got in place, and now has the opportunity to build on those existing relationships and grow the program.  

“His extensive background in affiliate management with Safestyle over the last five years coupled with his industry knowledge mean it’s a huge appointment for us and we are looking forward to Dale hitting the ground running.” 

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