News that new extensions will be fast-tracked as part of changes to the planning laws will strengthen an already buoyant conservatory sector.
That’s the view of Andy Royle, co-founder and Director of Leads 2 Trade, the leading provider of double qualified sales leads in the home improvement sector.
Since returning from lockdown, the company is generating good volumes of leads for conservatories, conservatory roofs and orangeries. And, with the planning laws set to come into force from September, installers are being urged to make sure they do not miss out on the increase in leads.
The new laws, which were announced by Secretary of State for Housing, Communities and Local Government Robert Jenrick, are designed to speed up the process of approving extensions up to two storeys.
"As homeowners have come out of lockdown with a new appreciation of their homes, the conservatory sector has been buoyant, whether with people wanting to increase their living space with a new conservatory or those who want to replace their old conservatory roof," said Andy.
"With new extensions set to be fast-tracked, so homeowners can extend without the time-consuming red tape, this upward trend will continue as single storey extensions become an even more attractive prospect."
Leads 2 Trade is looking to onboard more installers to take advantage of the high volume of leads and has adapted its business model for the industry post-Covid-19.
Instead of its traditional model of providing the consumer with up to four no obligation quotes from installers from their local area, they will now provide just two, meaning installers will only be competing against one other company. To make things even better, the lead will be a confirmed appointment – and installers only pay for the lead if they sit and pitch it.
"There's no doubt consumer confidence in the home improvement industry is there,” added Andy. “And with the new planning laws following on from Boris’ “build, build, build” plans and the announcement of the ‘Green Homes Grant Scheme,’ there is no doubt that construction is at the heart of the government’s economic recovery plans. We want installers to be ready to take advantage.”
Leads 2 Trade is offering two free appointed leads when you open a trial account, for a minimum spend of 10 leads, meaning you get 20% of your 10 premium leads for free. If you would like to find out more about joining the Leads 2 Trade network and becoming a trusted local supplier, telephone 0800 124 4308 or visit www.leads2trade.co.uk.