A brand new service has been launched for the home security market that will allow contractors to more easily sell their services to homeowners.

The service has been launched by Leads 2 Trade, the UK’s number one provider of double qualified sales leads for the home improvement industry, and will ensure security contractors can take advantage of the lucrative home security market.

The security industry has a current revenue of £843m, and is growing annually at a rate of 1.7%, presenting lucrative opportunities for installers operating within this sector.

Leads 2 Trade’s new service will allow installers of CCTV systems, burglar alarms and surveillance equipment to capitalise on this by connecting them with homeowners who are ready to buy.

Leads 2 Trade generate thousands of leads per month through its 800-strong network of websites, where homeowners can register to find tradesmen to carry out a variety of home improvement work, including security installations and upgrades.

These leads are then double qualified by Leads 2 Trade’s in-house call centre and passed onto members of its popular Trusted Local Supplier network, in postcodes of their choice.

Installers can receive leads in real-time via email or text, and calls can even be directly transferred to installers from the call centre whilst the customer is still on the phone.

Andy Royle, Director of Leads 2 Trade, comments: “An Englishman’s home is his castle and more and more homeowners are investing in products that keep their property secure.

“Through this new service we are generating hundreds of leads each week for homeowners looking to buy from suppliers of home security products. This present contractors not currently using our service, with a major opportunity to fill up their order books and generate new business.”

Leads 2 Trade supply leads to a range of sectors and markets from solar and boiler replacement to double glazing leads and specialist products such as bi-folding doors.

With the addition of Home Security, Leads 2 Trade can now offer a total home improvement package.